Sat
Nov
29
The Economist distributed branded pizza boxes through 20 pizzerias in the Greater Philadelphia area. Each box displays one of a handful of pie charts that show a statistic related to world food distribution, with an emphasis on those used in pizza production. They list things like global wheat consumption, world cheese imports and arable crop land. The placement of shops wasn’t random either. The shops were chosen because of a close proximity to one of Philly’s institutions of higher learning. (via The Economist Branded Pizza Boxes
)